China’s Largest Film Group chooses Mistika for its DI and Stereo 3D film projects

Hualong Film Digital Production Company Ltd and subsidiary of China Film Group, invests in Mistika

“Mistika is a long term investment and ahead of its time in the market place.”

Mr Huang Yuazu, CEO of Hualong Film Digital Production Co. Ltd.

Beijing, China, 26th September 2011 –

In order to post produce and enhance the highest quality film making, world-class facility, Hualong Film Digital Production Company Ltd, a subsidiary of China Film Group, the world’s second largest film group, has invested in SGO’s Mistika post production system and SAN. The majority of Chinese film special effects are created by Hualong, on an annual basis, and Mistika will play an integral role in supporting the company’s existing current film project workflows.

Hualong Film Digital’s new acquisition of Mistika technology will form the central core of the workflow process during each post project, further demonstrating how having a Mistika, enhances a quality driven business and provides superior service, based on its unrivalled speed and superior functionality. Defined as innovative with highly efficient DI and stereoscopic 3D workflows, Mistika is recognised across the globe, as one of the most powerful workflow solutions in the industry for commercials, feature films and broadcast. Mistika’s openness, flexibility and ability to integrate seamlessly with other systems, were some of the key factors that made Mistika the system of choice for stereoscopic 3D productivity at Hualong Film Digital, subsidiary of China Film Group, as well as its superior DI and 2D functionality.

Established for over a decade now, Hualong Film Digital is an impressive high-tech digital film enterprise for the State Development and Planning Commission in China. It has gained a remarkably strong foothold in the market; and is a powerful contender in its field, rated as the most technologically advanced film company. With an enormous capacity to create film digitisation special effects both at home and abroad on a gigantic scale, Hualong is also equipped with digital cinema mastering systems and has over two hundred HD programs and films to its name, which were completed at the facility.

Mistika will be used for all of Hualong Film Digital’s feature film work. Mr Huang Yuazu, CEO of Hualong Film Digital Production Co. Ltd., and also chief technical consultant for the China Film Group confirms: “Mistika is a long term investment and ahead of its time in the market place. It will serve a vital role at Hualong and will provide a high-quality and economically attractive resource for our post production activities and project work.”

“We are delighted that the most prominent international film group, based in China, has chosen Mistika as their system of choice, to support all of their high profile film projects. Hualong is well-respected in the Chinese film industry, and we are very proud that SGO will play an important role at this prestigious company for many years to come.” Miguel Angel Doncel, CEO of SGO states.

Films that were finished at Hualong are well known in China and across the region and include Heng Kong Chu Shi , Ying Xiong Zheng Cheng Gong, North latitude 38 Degrees, Liu Tian Hua, Jing Tao Hai Lang, Warrior of Heaven & Earth, Cell Phone, Xun Qiang, Ga Da Mei Lin, Chun Tian De Kuang Xiang, Purple Sun, De La Mu , Kang Ding Qing Ge, Zhong Hua Wen Ming, My Days In France, Gun Man, Zhang Si De, The World Without Thief, Peacock, Tai Hang Shan Shang, Lotus, Ultra Violet, Dun Huang, amongst many others.

About China Film Equipment Co. Ltd

As SGO’s partner and representative in China, China Film Equipment has helped to import and promote Mistika for more than two years. Also the subsidiary of China Film Group; the company encourages companies or organisations to contact CFEC in China to obtain immediate information about the development of Mistika. For more information please visit website: http://www.cfec.com.cn

About Hualong Film Digital Production Company Ltd

Visit: http://www.hualong-digital.com/english/company.html

About China Film Group

Visit: www.group.chinafilm.com

About SGO

With Head Quarters based in Madrid, SGO is an established leading European developer of high-end solutions including its flagship DI and Stereo 3D system Mistika, and on-set application Mistika Live, for the post production and broadcast industries. A global company, SGO continues to expand with offices and reseller partners across the world.