For immediate release - February 2010, London, UK.
SGO UK leads the Stereo 3D broadcasting revolution with Mistika installation at BSkyB
“SGO and Mistika was the clear choice for Sky… Mistika fitted in
perfectly with its open platform and has just worked from day
one…
we certainly would not have been able to produce the amount of
diverse content so quickly without Mistika.”
Sarah Cloutier, VFX Manager, Sky Creative.
London, UK, 11 February 2010: SGO UK established European
developer of high-end solutions for the post production and
broadcast markets, is delighted to announce the sale of a
Mistika HD finishing system to British Sky Broadcasting for use
primarily in creating stereo 3D content. Mistika is part of Sky
Creative and comes after working closely with the team at Sky to
identify their demands and requirements to ingest, edit, colour
correct, geometry align and deliver material as quickly as
possible. Sky needed a system that had a truly open architecture
and vitally, a proven real-time stereo 3D toolset and workflow.
Mistika was the only product that met all of these requirements.
The SGO UK team also provided a high level of assistance and
support, which will continue as the demands for stereo 3D
production evolve.
"SGO and Mistika was the clear choice for Sky when we first saw
the flexibility and power at IBC 2009. Mistika fitted in
perfectly with its open platform and has just worked from day
one. Mistika produced and cleaned-up all Stereo 3D idents and
promos and finished on-screen graphics for the world-first live
Stereo 3D football match on 31st January. We also used it to
finish the Sky cinema advertising shown in front of Avatar 3D.
The support provided by SGO has been excellent and we certainly
would not have been able to produce the amount of diverse
content so quickly without Mistika." says Sarah Cloutier, VFX
Manager, Sky Creative.
"This is an incredible success story for SGO and confirms
Mistika as a system of choice in stereo 3D production. I am
delighted we are a part of what will be UK broadcasting history
when stereo 3D arrives in peoples homes later this year.” adds
Geoff Mills, Director of Sales and Operations, SGO UK. "Stereo
3D has arrived at the cinema and will be available on your TV
screen very soon. It is certainly here to stay. Facilities need
to get ready for it now and if they have not been asked about
stereo 3D yet, they soon will be."
SGO Mistika continues to define and lead the stereo 3D
revolution with efficient workflows and advanced toolsets.
Mistika provides an impressively reliable post production system
to overcome challenges, offering one powerful complete solution
supporting SD-HD-2K-4K and stereo 3D including real-time native
RED workflows.
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About SGO |
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SGO is a leading European developer of high-end solutions for the post production and broadcast industries and has been distributing and providing system integration and developing solutions for the film and media industries since 1993. Mistika, SGO's high-end post production system offers a complete solution and industry-leading performance for post production across all genres from advertising, film and TV productions. Customers include Videomedia, Molinare Madrid, Concrete Post Production, Brighton TV, El Colorado, Thomson Technicolor Madrid, Real Madrid Televisión, PICTORION das werk GmbH and OPTIX Digital Pictures. www.sgo.es.
About Mistika |
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About Sky |
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Visit the website at: www.sky.com |
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Press Contacts for further information: UK & International: |
Spain: |
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Carole Cox |
Sofia Pensado |