For immediate release - October 2006, London, UK.
BARAKA CREATES CAPTIVATING EFFECTS FOR RONAN KEATING’S NEW MUSIC VIDEO “THIS I PROMISE YOU”
"David Cox and his team at Baraka have once again produced outstanding results, I can always rely on Baraka to deliver superior work. I will always come back to them time and time again.”
- Stuart Gosling, Director, Panda Pictures.
Baraka Post Production finished and composited
the latest Ronan Keating music video entitled: “This I promise
you”, a love ballad which is due for release imminently. The
enchanting piece was produced by Jon Adams and directed and
filmed by prominent DoP, Stuart Gosling from Panda Pictures for
Polydor. The prestigious project was shot on 35mm film. The high
profile footage was composited and colour graded by Senior
Compositor and Joint MD at Baraka, David Cox along with Baraka’s
Compositor and Grader, Eliot Milbourn using the Mistika
postproduction system. Director, Stuart Gosling approached
Baraka having had a long history of creating special
effects-lead music videos and commercials with Baraka. Most
famously he directed almost of all of the music videos for Back
Street Boys, Westlife, Girls Aloud and A1 amongst many other
artists as well as high profile work for CNN and other
significant projects, which were also post produced at Baraka.
The music video starts off with Ronan Keating standing in front
of a scenic background facing the camera holding a picture
frame. As he starts to sing, the camera zooms out of the gilded
picture frame he is holding and we then see him within the frame
as well in a different scene holding up another photo frame,
which the camera then lures us into again. We feel a sense of
the camera zooming within and out of frames within frames,
transporting us to various scenes depicting tender love between
people, from different walks of life and countries all over the
world. A frame depicting a happy couple on their wedding day
turns into a moving scene of a still photograph within a page of
a wedding album. This clever effect gives the viewer a sense of
time passing and past memories building up over time and how
love grows through the years and the effect of moving into frame
within frame engages the audience.
Baraka’s Eliot used Mistika to composite the shots together and
he skilfully graded the scenes appropriately to enhance the
atmosphere and credibility. Some of the framed scenes were made
into matt images, oil paintings, and in some cases, colours were
saturated to match the setting and cultural context and time
period. Eliot explains: “In some of the scenes, we had Ronan in
front of a green screen, where I composited background scenes
and in others a back projection was used. Other effects we used
were adding reflections, painting effects, inserting black and
white images and making it all look believable as a whole."
Stuart Gosling, Director at Panda Pictures praised Baraka’s
work: "David Cox and his team at Baraka have once again produced
outstanding results, I can always rely on Baraka to deliver
superior work. I will always come back to them time and time
again."
Record Company: Polydor
Producer: Jon Adams
Production Company: Panda Pictures
Director: Stuart Gosling
Post production company: Baraka Post Production
Compositors and Colour Grading artists: David Cox, Senior Online
Editor & Joint MD at Baraka & Eliot Milbourn, Online Editor at
Baraka
Baraka provides postproduction services to the
motion picture industry. Established in 1996 by senior
compositors David Cox and Chris Gilbert, Baraka specialises in
finishing, special effects and design in all areas of production
including commercials, feature films, TV-station branding, music
videos, corporate presentations, TV-programmes and “virals”.
Baraka partners its clients, on a project-basis from
script-to-delivery using the very latest technology to create
the most visually engaging images on time and within budget.
Baraka has four specific areas of operation, which include
editing, finishing, special effects and graphics. Dubbing and
deliverables, such as DVD authoring and web approvals, support
these activities. CHOP is Baraka’s dedicated editing division
focussing on the skill of cutting using Avid Adrenalines
connected to Avid’s Unity LAN.
Baraka’s finishing and compositing suites uphold the company at
the forefront of technology. Its Mistika suites, running on
Linux, are all SD, HD, 2K, 4K capable and include timeline-based
online editing, infinite layers of compositing and feature film
quality colour grading. No other postproduction system includes
so much in a single suite, and this makes Baraka’s finishing and
effects suites unmatched for speed and efficiency. Mistika is
the most powerful postproduction-finishing tool available.
This year marks Baraka’s tenth year celebrating the company’s
success and achievements.
www.baraka.co.uk & www.chopsoho.com